New Realities, a Surrealist Exhibition with Retail Displays
In Balboa Park, San Diego, these are some of the displays and signage done in the store at the Museum of Photographic Arts. This is “New Realities,” an exhibition of photography including several books by the artists, Jerry Uelsmann and Maggie Taylor. Megg Sohn was responsible for leading all graphics, marketing signage, marketing emails and merchandising for the store and front entrance to the museum. All window and in store displays also involved the handmade work of design and fine art interns to create a handmade feel.